The #LikeAGirl Movement began with a video raising awareness to the fact that using the words, "Like a Girl," as an insult is harmful to girls everywhere, an it originates somewhere between childhood and adolescence. Since the first video's release, Always, a sub-comapny of Proctor & Gamble, has taken a lead on releasing content that is quick to make people think, creating the "Always #LikeAGirl Confidence Summit," teamed up with TED Talks, and more.